While many newspapers are seeing substantial audience growth on their mobile Web sites, it still represents a small percentage of overall digital audience. More significant, revenue is growth is not keeping pace with traffic growth. In this joint MMA/NAA Webinar, mobile industry experts will offer five critical steps for optimizing your traffic and revenue on mobile web sites.
Moderator(s):
Michael J. Becker: Managing Director, Mobile Marketing Association
Randy Bennett: Senior Vice President, Business Development at Newspaper Association of America
Speakers:
Andy Vogel: SVP, Digital/Mobile, Tribune Company
Richard Abronson: VP Marketing, co-founder, Gumiyo
JonPaul Rexing, Senior Director of Sales, ESPN Local.com
Hosted in Partnership with Mobile Marketing Association and Newspaper Association of America.
Register Online: https://www3.gotomeeting.com/register/754226598
- Start:
- Wed, November 9, 2011 2:00 PM
- End:
- Wed, November 9, 2011 3:00 PM
- Location:
- Free Online Webinar, 515 Hastings St W, Vancouver
- More info:
- http://https://www3.gotomeeting.com/register/754226598
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