February 18, 2018

Why It Pays To Be Popular In Politics

Political leaders have always been the source of controversy. Even the most loved figures, such as Nelson Mandela, were vilified by a large quantity of the population in his day. Then, you’ve got figures such as Mussolini and Stalin, who’s negative influences can still be seen now.

And, elections of the past year have once again seen unpopular figures in power. Trump’s inauguration at the start of this year led to protests and rallies through his first days. And, his job has been made increasingly difficult as people have boycotted his every move. Other countries aren’t faring much better, with the UK under prime minister Theresa May, who wasn’t elected by the public and has suffered for it. After a snap election in June, her popularity plundered even further as the opposition soared to the top of polls. Yet, May still hangs onto her seat, as Trump hangs onto his.

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In some ways, political positions call for ruthless individuals who have to make difficult decisions. As such, it’s sometimes necessary to go against the will of the people. And, you could argue that anyone in a position of power will struggle to get a whole nation onside.

But, it’s possible our political leaders are approaching power in the wrong way. They seem to spend little time listening to residents of their countries. They spend even less time worrying about popularity. But, there are some distinct benefits to popularity in the political sphere, and we’re going to consider some of them here.


No political job in a democracy is a fixed affair. After four years, all leaders face another election. Hence, getting people onside is the only way to ensure you hold onto your position. As such, the figures who disregard the public can’t stand the test of time. Yet, popular figures such as Viatcheslav Moshe Kantor are elected time and again. The European Jewish Congress president has been elected an impressive three times, cementing him in the top 34 richest Russians. Why has he been chosen so often? Because he fights for what people want!

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Worldwide backing

Of course, it’s not only a leader’s own country that they must impress. The most successful leaders will get the whole world on side. This increases their ability to spread messages they believe into countries other than their own. It’s something which Theresa May lacks as she goes into Brexit negotiations. If she had that belief behind her, the process would be much smoother.

Powers of persuasion

Being in politics is, ultimately, all about persuasion. You want the nation to believe your message. While this persuasion starts during your election campaign, it continues once you’re in power. But, persuasion will be much more challenging if people fail to get behind you. After all, we don’t listen to the messages of those we don’t respect. But, if leaders are popular, they have the power to change people’s minds to their way of thinking. Which is the only real way to make worthwhile changes.

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